![]() The notability criteria that apply to companies state that:Īn organization is generally considered notable if it has been the subject of significant coverage in reliable, independent secondary sources. So, how do you know what to use as sources? What notability means for Wikipedia Some editors thought that it was good enough, and some disregarded most of the sources as not reliable due to the affiliation with the marketing and SEO industry. So, even for us, it took a lot of effort to put together enough good sources to stand a chance at withstanding the notability criteria.Īnd you already know our results. Well, here’s the outcome of my first article submission: So it should be pretty easy to get it for us as well, right? On top of this, our two biggest ‘competitors’ already have Wikipedia pages. (if you use multiple, tick the one you use most)- Rand Fishkin December 17, 2019 What’s your primary, paid SEO tool of choice these days? We have arguably the most popular SEO toolset and pretty much everyone in the industry has mentioned us at one point or another: I had no doubt about the notability of Ahrefs. The most common reason why Wikipedia pages fail the review process is the lack of notability.Īnd here’s the harsh reality: Your brand is less notable than you think. Let’s kick this off with the dealbreaker. In this guide, you’ll learn how to create a Wikipedia page from start-to-finish, and how to stand the best chance of getting it approved long-term: The problem? Allegedly bad sources and a bias against the SEO industry.ĭespite failing to get the page to stick and withstand the review processes, I learned a lot about Wikipedia and creating a brand page. I spent hours researching the official guidelines, tried to reverse-engineer the process from the reviewers’ point of view, and got our brand page approved without doing anything shady:Īnd despite trying to make the page better gradually, it got flagged and deleted two weeks later. However, getting a Wikipedia page is tricky. Most of the displayed information comes from Wikipedia and Wikidata. Google any notable brand, and you’ll most likely see something like this: And you don’t even need to visit Wikipedia to see that. ![]() ![]() Having a Wikipedia page about yourself or your company is a milestone that improves your brand equity.
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